iinnovate Podcast With IDEO Founder

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We’re always looking for great websites on creativity & innovation, and the iinnovate blog is no exception. The blog is run by students at Stanford University’s Business and Design Schools, and offers podcast interviews with leaders of some of the world’s most innovative companies.

We found the interview with IDEO Founder, David Kelley particularly relevant.

Kelley highlighted the importance of empowering your people to think that they are creative. Companies should tap into the creativity of everyone in the organization, not just the boss. Kelley stressed that we need to give all employees opportunities to generate and share their ideas no matter their position in the organization.

We couldn’t agree more. But how do you provide such opportunities for generating new ideas?

People who are trained in Six Thinking Hats love the fact that in Six Hat Thinking there is a time and a place for creative thinking (called green hat thinking) where they don’t have to worry about their ideas being criticized or “shot down.”

Analysis of ideas, both the positive aspects and potential weaknesses, takes place at a later stage in the thinking process. During green hat thinking, you’re strictly capturing new ideas.

The Six Thinking Hats process encourages creative thinking from each individual, not just those who are the most vocal.

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